Heat MaPPING & RECORDINGS
When you can see how visitors use your website, designing it to better convert prospects into customers is much easier!
Installation takes a few minutes, the power of the insights could transform your business growth forever.
The image above shows where visitors cursor/mouse moved and clicks on our homepage; progressing from blue to red as an indicator of frequency. Understanding exactly what users are doing on a page, not just know they were on it (ie. Google Analytics), is incredibly powerful. Page design, content flow, link placement and the all important call to action can all be placed with data, not a good guess.
Talk to us about installing Heat Mapping.
VISITOR TRACKING VIDEO
The above is a video of a visitor on our website. It shows exactly where they went, what they clicked on and how long they spent in each area. Cool eh?!
When you identify groups of users (ie, clicked Facebook ad), you can now dig deeper into how they be converted into sales.
When you know where you are loosing your visitors you can fix it. Different content, a stronger call to action or even just an image; all ways to stop visitors from leaving before you secure their interest.
Talk to us about setting up analysis and testing new ideas for getting more website visitor conversions.